This is a newspaper ad campaign I did while I worked at Dorland Global Health Communications. St. Christopher's Hospital for Children is located in North Philadelphia, and specializes in many innovative treatments for pediatric care. This is the first wave of newspaper ads which were placed in the Philadelphia Metro paper, as well as other local papers. The second wave of ads was started, and we did a photo shoot to feature actual doctors and children in the hospital and focus on their achievements. Only one ad was completed in this second wave before I left my job there. You can see these ads, as well the treatments that were featured on Septa buses and bus stops in a PDF file. Just click on the image to download/view the PDF. |
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